| 000 | 00524nam a2200193 a 4500 | ||
|---|---|---|---|
| 001 | 57827 | ||
| 005 | 20260219123950.0 | ||
| 020 | _a9781446270516 | ||
| 040 |
_aAIS _dAIS |
||
| 100 | _aMacLaran, Pauline | ||
| 100 | _aSaren, Michael | ||
| 100 | _aStern, Barbara | ||
| 100 | _aTadajewski, Mark | ||
| 245 | _aThe SAGE handbook of marketing theory | ||
| 082 | _a658.800 | ||
| 260 |
_aUK _bSage _c2013 |
||
| 650 | _a(UGB367) Branding and Reputation Management | ||
| 650 | _a(UGB366) Critical and Emerging Themes in Marketing | ||
| 999 |
_c57827 _d57827 |
||