000 00515nam a2200205 a 4500
001 57912
005 20260219123956.0
020 _a9781473760271
040 _aAIS
_dAIS
100 _aDibb, Sally
100 _aFerrell, O.C.
100 _aPride, William M.
100 _aSimkin, Lyndon
245 _aMarketing: concepts and strategies
082 _a658.8
250 _a8th
260 _aChina
_bCengage
_c2019
650 _a(UGB-266) Marketing management and metrics
650 _a(UGB-335) Strategic Marketing
999 _c57912
_d57912