| 000 | 01094nam a2200217 a 4500 | ||
|---|---|---|---|
| 001 | 58017 | ||
| 005 | 20260219124002.0 | ||
| 020 | _a9780471699408 | ||
| 040 | _aAIS | ||
| 100 | _aKrugman, C. | ||
| 100 | _aWright, R | ||
| 245 | _aGlobal meetings and exhibitions | ||
| 082 | _a658.22 | ||
| 260 |
_bJohn Wiley & Sons _c2007 |
||
| 300 | _axxiii, 263 p. : ill. ; ; 25 cm. | ||
| 500 | _aFundamentals of meetings, conventions, and exhibitions -- Decision factors -- Destination assessment -- Organizing and hosting international events -- Managing currency and finances -- Program planning and development -- Cultural consideration -- Marketing the event -- International contracts and legalities -- Implementing the meeting plan -- Exhibiting abroad -- On-site operations -- Preparing for travel abroad -- Safety and security -- Event technology. | ||
| 500 | _aIncludes bibliographical references and index. | ||
| 856 | _u<WEB_URL_ROOT_PATH>/MNG06/Carol Krugman (2007) Global meetings and exhibitions.pdf | ||
| 650 | _a(MASB-2902) Global MICE | ||
| 440 | _aThe Wiley event management series | ||
| 999 |
_c58017 _d58017 |
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