000 00491nam a2200181 a 4500
001 58071
005 20260219124002.0
020 _a9781292017396
040 _aAIS
100 _aMitchell, Nancy
100 _aMoriarty, Sandra
100 _aWells, William
245 _aAdvertising & IMC: principles and practice
082 _a659.2
250 _a10th
260 _aUSA
_bPearson
_c2014
856 _u<WEB_URL_ROOT_PATH>/MNG06/Moriarty, Mitchell, Wells (2015) Advertising & IMC, 10th ed.pdf
999 _c58071
_d58071