000 02014nam a2200181 a 4500
001 58556
005 20260219124006.0
020 _a9781848602205
040 _aAIS
_dAIS
100 _aNick Lee
100 _aMike Peters
245 _aBusiness Statistics Using Excel and SPSS
082 _a519.502
260 _aGreat Britain
_bSage
_c2016
520 _aA book about introductory quantitative analysis, the authors show both how and why quantitative analysis is useful in the context of business and management studies, encouraging readers to not only memorise the content but to apply learning to typical problems. Fully up-to-date with comprehensive coverage of IBM SPSS and Microsoft Excel software, the tailored examples illustrate how the programmes can be used, and include step-by-step figures and tables throughout. A range of 'real world' and fictional examples, including -The Ballad of Eddie the Easily Distracted- and -Esha's Story- help bring the study of statistics alive. A number of in-text boxouts can be found throughout the book aimed at readers at varying levels of study and understanding Back to Basics for those struggling to understand, explain concepts in the most basic way possible - often relating to interesting or humorous examples Above and Beyond for those racing ahead and who want to be introduced to more interesting or advanced concepts that are a little bit outside of what they may need to know Think it over get students to stop, engage and reflect upon the different connections between topics A range of online resources including a set of data files and templates for the reader following in-text examples, downloadable worksheets and instructor materials, answers to in-text exercises and video content compliment the book. An ideal resource for undergraduates taking introductory statistics for business, or for anyone daunted by the prospect of tackling quantitative analysis for the first time.
655 _aBusiness
650 _a(ASB-2111) Statistical Methods
999 _c58556
_d58556