000 01895nam a2200181 a 4500
001 58630
005 20260219124010.0
020 _a9780273738633
040 _aAIS
_dAIS
100 _aClare Morris
245 _aQuantitative Approaches in Business Studies
082 _a658.403
250 _a8th
260 _aEngland
_bPearson
_c2012
520 _aQuantitative Approaches in Business Studies provides a clear and accessible introduction to quantitative methods, ideal for students of business and management on undergraduate, Masters and professional courses. With a uniquely user-friendly style, Clare Morris' popular treatment of this challenging subject is carefully designed to build students' confidence in the use and interpretation of quantitative methods. Encouraging conceptual understanding as well as practical aptitude, the text leads the reader from an initial chapter revising basic mathematics through to a concluding chapter discussing statistical research methods for student projects. Practical guidance on the use of Excel for quantitative analysis runs throughout the text, integrated with an online Excel workbook. New for this edition Access to MyMathLab Global, an unrivalled online tutorial and assessment system. Many new 'Quantitative Methods in Practice' examples, drawn from recent and topical articles in the press and beyond. Substantial case-studies at the end of each chapter, integrating the material of the chapter. Revised and updated throughout. MyMathLab Global will generate a personalised study plan for you and provide extensive practice questions exactly where you need them. Interactive questions with randomised values allow you to practise the same concept as many times as you need until you master it. Guided solutions break down the question for you step-by-step.
655 _aBusiness
650 _a(UGB-108) Quantitative Methods for Business
999 _c58630
_d58630