000			01755nam a2200229 a 4500
001			58836
005			20260219124015.0
020			_a9780750689533
040			_aAIS _dAIS
100			_aDavid Crowther
100			_aGeoffrey Lancaster
245			_aResearch Methods: A Concise Introduction to Research in Management and Business Consultancy
082			_a658.007
250			_a2nd
260			_aNew York _bRoutledge _c2014
520			_aThis is the ideal companion for those needing guidance when carrying out a research project in a management or a business-related subject. The text is succinct and concise, written with modular courses in mind for the reader to quickly gain an overall perspective of the fundamental areas and identify the key points that need to be addressed. This clear and practical book also covers the requirements of more general areas of business research and consultancy. New to this edition is a chapter devoted to the analysis of qualitative data - an area many students find they want to focus on. A new accompanying student website also gives practical guidance on some of the problems students face: assistance with writing a research proposal; the structure of a dissertation; collecting data - how much is enough; citing references; links to other resources.Dissertations and projects form an integral part of many MBA and degree programmes and this text is invaluable when tackling this area for the first time. The authors approach the research task in a step-by-step manner, covering areas such as data collection, observational methods, and data analysis.
655			_aResearch
655			_aNonfiction
655			_aTextbooks
655			_aResearch methods
650			_aEnterprise and Practice (BIN2045-N)
999			_c58836 _d58836