000 01351nam a2200217 a 4500
001 58840
005 20260219124015.0
020 _a9780134729220
040 _aAIS
_dAIS
100 _aJohn J. Wild
100 _aKenneth L. Wild
245 _aInternational Business: The Challenges of Globalization
082 _a658.049
250 _a9th
260 _aNew York
_bPearson Education
_c2019
520 _aFor courses in international business. Cultural focus helps students understand key concepts in international business International Business: The Challenges of Globalization uses the ever-present and salient subject of culture to present real-world examples and engaging features to bring international business to life and pique student interest . The 9th Edition uses a unique organizing framework that helps students to understand how the elements of international business are related and with a focus on employability skills, students understand how the concepts learned in this course will be relevant to their future careers.The material has been thoroughly updated based on ongoing changes in the international business world to ensure that it remains up-to-date with the rapidily changing world.
655 _aBusiness
655 _aNonfiction
655 _aTextbooks
650 _aInternational Business and Management (ECO2023-N )
999 _c58840
_d58840