000 01286nam a2200241 a 4500
001 59076
005 20260219124020.0
020 _a9781292351377
040 _aAIS
_dAIS
100 _aRichard Whittington
100 _aPatrick Regnér
100 _aDuncan Angwin
100 _aGerry Johnson
100 _aKevan Scholes
245 _aFundamentals of Strategy
082 _a658.4/01
250 _a5th
260 _aHoboken, NJ
_bPearson
_c2021
520 _aFundamentals of Strategy, 5th Edition, by Whittington, Regnér, Angwin, Johnson and Scholes is a concise and easy-to-follow overview of the fundamental issues and techniques of strategy from the author team of the market-leading Exploring Strategy. This book has been updated to include coverage of the Covid-19 crisis, and provides insights and examples from a broad range of international organisations. Each chapter is complemented by a wide range of illustrations followed by an end-of-chapter case study to consolidate understanding of how the theories apply to real-world scenarios. This book will particularly suit students on short strategy courses and courses focused on strategy analysis.
655 _aStrategy
655 _aTextbooks
650 _a(HRM3045-N) Strategic Management and Responsible Leadership
999 _c59076
_d59076