000 02334nam a2200241 a 4500
001 59879
005 20260219124032.0
020 _a9781315563374
040 _aAIS
100 _aBernard Davis
100 _aAndrew Lockwood
100 _aPeter Alcott
100 _aIoannis S. Pantelidis
245 _aFood and Beverage Management
082 _a647.95
250 _a6th
260 _aNew York
_bRoutledge
_c2018
520 _aThis introductory textbook provides a thorough guide to the management of food and beverage outlets, from their day-to-day running through to the wider concerns of the hospitality industry. It explores the broad range of subject areas that encompass the food and beverage market and its main sectors - fast food and casual dining, hotels and quality restaurants and event, industrial and welfare catering. It also looks at some of the important trends affecting the food and beverage industry, covering consumers, the environment and ethical concerns as well as developments in technology. New to this edition: New chapter: Classifying food and drink service operations. New international case studies throughout covering the latest industry developments within a wide range of businesses. Enhanced coverage of financial aspects, including forecasting and menu pricing with respective examples of costings. New coverage of contemporary trends, including events management, use of technology, use of social media in marketing, customer management and environmental concerns, such as sourcing, sustainability and waste management. Updated companion website, including new case studies, PowerPoint slides, multiple choice questions, revision notes, true or false questions, short answer questions and new video and web links per chapter. It is illustrated in full colour and contains in-chapter activities as well as end-of-chapter summaries and revision questions to test the readers' knowledge as they progress. Written by a team of authors with many years of industry practice and teaching experience, this book is the ideal guide to the subject for hospitality students and industry practitioners alike.
856 _u<WEB_URL_ROOT_PATH>/MNG06/Food and beverage management (Alcott, Peter Davis, Bernard Lockwood etc.).pdf
655 _aBusiness
655 _aEconomics
655 _aTourism
999 _c59879
_d59879