000 01861nam a2200205 a 4500
001 59951
005 20260219124034.0
020 _a9781118836385
040 _aAIS
_dAIS
100 _aAmanda Setili
245 _aThe Agility Advantage: Moving Faster Than the Market
082 _a658.4'01
260 _aUSA
_bJossey-Bass
_c2014
520 _aAn organization's competitive advantage hinges on its ability to adapt rapidly and continuously to market change, and every business must develop the essential skills for capturing narrow windows of opportunity. Successful technology-based firms like Google, Apple, and Amazon have all mastered agility within their core business practices, and Amanda Setili shows how these companies and others spot new market opportunities and make the right choices about what to invest in, what to change, and what to abandon. "The Agility Advantage "will show you how to: See through your customers' eyes, spot new opportunities for growth, and innovate for extraordinary customer valueExploit market trends and focus on the right marketsAnticipate future changes in competitor capability, customer need, and technology--while managing uncertainty and riskLeverage the power of purpose, employee autonomy, and continuous adaptationMix logic with imagination, flexibility, and resolve to grow your business in a profitable and sustainable way Only those business who have mastered true agility will be able to act quickly enough to capture the opportunities of tomorrow. With a wealth of valuable information and practical strategies, " The Agility Advantage "is essential reading for any company to adapt and thrive in today's fast-changing world.
655 _aNonfiction
655 _aStrategic Planning
655 _aOrganizational change
655 _aDiffusion of innovations
650 _aAgile Management (HRM2072-N)
999 _c59951
_d59951