Marketing strategy and competitive positioning
Hooley, Graham Nicoulaud, Brigitte Piercy, Nigel F.
Marketing strategy and competitive positioning - 5th - England Prentice Hall 2012
9780273740933
(UGB-335) Strategic Marketing
658.8`02
Marketing strategy and competitive positioning - 5th - England Prentice Hall 2012
9780273740933
(UGB-335) Strategic Marketing
658.8`02