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A Framework for Marketing Management

Philip Kotler Kevin Lane Keller

A Framework for Marketing Management - 6th - Harlow, England Pearson Education Limited 2016

ISBN: 9781292093147

Subjects--Topical Terms:
(UGB266) Marketing Management and Metrics

Index Terms--Genre/Form:
Business
Nonfiction
Textbooks
Management
Marketing

Dewey Class. No.: 658.8

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