All consumers are not created equal : the differential marketing strategy for brand loyalty and profits
Hallberg, Garth
All consumers are not created equal : the differential marketing strategy for brand loyalty and profits - New York John Wiley & Sons 1995 - xiv, 320 p. : ill. ; ; 25 cm.
9780471120049
658.8`4
All consumers are not created equal : the differential marketing strategy for brand loyalty and profits - New York John Wiley & Sons 1995 - xiv, 320 p. : ill. ; ; 25 cm.
9780471120049
658.8`4