The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company
Steve Blank Bob Dorf
The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company - USA 2020
The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, co-creator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability. It will help you:  Avoid the 9 deadly sins that destroy startups' chances for success  Use the Customer Development method to bring your business idea to life  Incorporate the Business Model Canvas as the organizing principle for startup hypotheses  Identify your customers and determine how to "get, keep and grow" customers profitably  Compute how you'll drive your startup to repeatable, scalable profits.
9798200575428
Business
Entrepreneurship
Nonfiction
658.11
The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company - USA 2020
The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, co-creator with Eric Ries of the "Lean Startup" movement and tested and refined by him for more than a decade. This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability. It will help you:  Avoid the 9 deadly sins that destroy startups' chances for success  Use the Customer Development method to bring your business idea to life  Incorporate the Business Model Canvas as the organizing principle for startup hypotheses  Identify your customers and determine how to "get, keep and grow" customers profitably  Compute how you'll drive your startup to repeatable, scalable profits.
9798200575428
Business
Entrepreneurship
Nonfiction
658.11