Services Marketing: Integrating Customer Focus Across the Firm (Record no. 51305)

MARC details
000 -LEADER
fixed length control field 00920nam a2200217 a 4500
001 - CONTROL NUMBER
control field 51305
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20260219114712.0
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780077131715
040 ## - CATALOGING SOURCE
Original cataloging agency AIS
Modifying agency AIS
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name D. Gremler, Dwayne
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Jo Bitner, Mary
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Wilson, Alan
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml, Valarie A.
245 ## - TITLE STATEMENT
Title Services Marketing: Integrating Customer Focus Across the Firm
250 ## - EDITION STATEMENT
Edition statement 2nd
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. UK
Name of publisher, distributor, etc. McGraw-Hill Education
Date of publication, distribution, etc. 2012
852 ## - LOCATION
Former shelving location 2013-11-09
-- 658.8
852 ## - LOCATION
Former shelving location 2013-11-09
-- 658.8
852 ## - LOCATION
Former shelving location 2013-11-09
-- 658.8

No items available.