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Basic marketing : a global-managerial approach

By: Material type: TextTextSeries: McGraw-Hill/Irwin series in marketingPublication details: Boston McGraw Hill 2002Edition: 14th edDescription: System requirements for accompanying computer laser disk: Windows 95 or higher Pentium. xxxii, 815 [28] p. : col. ill., maps ; ; 28 cmISBN:
  • 9780071121101
DDC classification:
  • 658.8
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Holdings
Item type Current library Home library Collection Call number Copy number Status Barcode
Books Books MDIS Tashkent Learning Resource Center MDIS Tashkent Learning Resource Center Book;Reference;Reference Section (LRC B) 658.8 (Browse shelf(Opens below)) 1 Available TKB003087
Total holds: 0

Age Group: Adult

Includes bibiliographical references (p. 754-810) and indexes.

A variety of multi-media instructional aids, including a Web site, are available to support the text.

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